Primigi

Primigi

Primigi is a historical brand of children’s footwear which since 1976 has continued the tradition of carefully fitted shoes for small children. Primigi is now a leader in the sector and it can truly be said that the brand accompanies new generations from their very first steps. Primigi means children’s shoes but also technological know-how. Only quality materials are used, selected with care, and designed with all-Italian style. With these two ingredients, technological know-how and Italian style, Primigi has obtained well-deserved success. The forms of the shoes carrying this label in fact are studied to help young feet grow correctly. The Italian look and technological experimentation have appealed to the Italian market and then on markets abroad. In 2001, Primigi was taken over by IMAC S.p.A., a leading brand in the production of footwear for men, women and children. The technological acceleration was immediate. Now, 35 years after Primigi’s first steps, the company supplies a total look of respect. The Primigi philosophy is simple and inspires two slogans: “freedom and well-being made to measure for children” and “specialists in new ideas”. Primigi has always dedicated great attention to growing children who need technologically advanced products. So Primigi products are good to look at and comfortable to wear, useful or rather fundamental on the path to adulthood. Mothers and children alike recognise in Primigi a specialist for childhood, capable of designing and producing shoes that stand out for comfort, lightness, transpiration and resistance.

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Primigi is a historical brand of children’s footwear which since 1976 has continued the tradition of carefully fitted shoes for small children. Primigi is now a leader in the sector and it can truly be said that the brand accompanies new generations from their very first steps. Primigi means children’s shoes but also technological know-how. Only quality materials are used, selected with care, and designed with all-Italian style. With these two ingredients, technological know-how and Italian style, Primigi has obtained well-deserved success. The forms of the shoes carrying this label in fact are studied to help young feet grow correctly. The Italian look and technological experimentation have appealed to the Italian market and then on markets abroad. In 2001, Primigi was taken over by IMAC S.p.A., a leading brand in the production of footwear for men, women and children. The technological acceleration was immediate. Now, 35 years after Primigi’s first steps, the company supplies a total look of respect. The Primigi philosophy is simple and inspires two slogans: “freedom and well-being made to measure for children” and “specialists in new ideas”. Primigi has always dedicated great attention to growing children who need technologically advanced products. So Primigi products are good to look at and comfortable to wear, useful or rather fundamental on the path to adulthood. Mothers and children alike recognise in Primigi a specialist for childhood, capable of designing and producing shoes that stand out for comfort, lightness, transpiration and resistance.

Valdichiana Propco S.r.l. Sede legale Via Melchiorre Gioia, 26 – 20124 Milano C.F. e P. IVA 08616300961 Cap. Soc. euro 10.000 i.v.
Registro Imprese di Milano REA MI-2064804